"The future belongs to those who believe in the beauty of their dreams"







Sabtu, 27 Mac 2010

Small Business Owners - Have You Lost Your Confidence?


Most business owners at some point have asked themselves one or maybe all of these questions:

"I'm advertising my business, why can't I bring in more customers?"

"Why is it hard to generate new business?"

"Will I be in business much longer?"

"Am I really cut out for this?"

"Should I have waited to start this business?"

"Is my product or service really as great as I'd thought?"

It's really not that uncommon to question your decisions and the future of your business. Believe me when I say there's nothing wrong with that; the problem comes when that's all you think about. Negative thoughts will most definitely have a toll on your business. You may have lost confidence in yourself or business and not even know it. Sometimes it's hard for a business owner to understand that confidence plays a HUGE role in the success or failure of their business. It's really hard to sell something you now question or no longer believe in.

Think back to how you felt when you first decided to start your company. What was it that motivated you? What made you decide on that particular product or service? I'm sure you can remember how you once felt so STRONGLY that you would one day blow up. And that people would be knocking your doors down for what you had to offer. Every business is different and what may have worked for salih, may not work for you, but it's okay. Don't get discouraged. It's not over, it just time to regroup. You may not have a homerun in you right now, but one day you can. Take a step back and evaluate what you're doing. It could be something really simple like:

Your 30-second commercial or elevator pitch may not be strong enough.

Maybe you're marketing to the wrong audience.

It could be that your pricing isn't competitive enough.

If you have a storefront, you may not be in the right location for your market.

Are your ads really selling your product or service? Did you remember to include your "Call to Action"?

It could be any of these things or a combination of these and then some. Get a second, third and sometimes even fourth opinion. Look into hiring a business coach or consultant. You may think it's a waste of time and or money. But you have to be honest with yourself. Is what you're doing really working right now? Can you afford to keep doing what you're doing? Have you lost confidence in your service or product?
thanks bro..

Directed dreaming

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